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Reliance Classic’ makes music …

Posted by ElJay Arem (IMC OnAir) on August 2, 2007

Reliance Classic’ makes music – FM Radio Phones launched at just Rs.1888

  • Reliance Classic handsets now available in all segments – FM Radio Phones launched at just Rs. 1888.
  • After monochrome and colour, now Classic Colour FM Radio Phones set to create ‘waves’.

Reliance today announced its foray into the FM radio phones segment with the launch of 2 new feature-rich Classic Colour phones – Classic 261 and Classic 761. And at just Rs. 1888 and Rs. 1919 respectively, the prices are music to the ears. With an ever increasing range in its portfolio – Classic brand from Reliance is now well established in the handset landscape of the country. It is the fastest growing handset brand and the largest selling operator brand in the country.

“Our Classic range of phones have been extremely well received by customers and the launch of Classic Colour FM radio phones is a reflection of our market insights. With FM channels now available in all major cities in the country, our FM radio phones will provide not just mobile connectivity but also portable entertainment at very affordable prices.” said Mr S.P Shukla – President, Personal Business- Reliance Communications.

Both the models launched today – Classic 261 and Classic 761 are SIM based and have all the features that one would look for in a mobile phone. Like the other Classic phones launched last month, these phones too score very high on look, feel and form factor. Classic 761 also comes in a trendy brushed silver finish which is sure to appeal to style conscious youth. Similarly Classic 261 is a feather-lite large screen display model which will appeal to all customer segments.

It may be recalled that Reliance had very successfully launched its Classic range of feature rich monochrome and colour phones just last month which had led to a record ‘1 million handsets sale in a week’ followed by another half million colour handsets in the same month.

Classic handsets are available at 1500 exclusive Reliance Showrooms and over 3 lakh retailers serviced by nearly 2000 distributors. These handsets are backed by a country wide network of service centers.

About Reliance Communications
Reliance Communications is rated among the Asia’s 6 Topmost Valuable Telecom Companies is India’s foremost truly integrated telecommunications service provider. The company with a customer base of over 34 million including 9, 00,000 individual overseas retail customers ranks among the Top 10 Asian Telecom companies. Reliance Communications corporate clientele includes 600 Indian and 250 multinational corporations, and over 200 global carriers.

The company has established a pan-India, next generation, integrated (wireless and wireline), convergent (voice, data and video) digital network that is capable of supporting best-of-class services spanning the entire Infocomm value chain, covering over 6000 towns and 3,00,000 villages. Reliance Communications owns and operates World’s largest next generation IP enabled connectivity infrastructure, comprising over 150,000 kilometers of fibre optic cable systems in India, USA, Europe, Middle East and the Asia Pacific region. The company’s subsidiary, FLAG Telecom owns World’s largest private undersea cable system, spanning 65,000 kilometers connects the top business centers in developed and emerging markets across 6 continents.

– About Reliance Anil Dhirubhai Ambani Group
– About Reliance Entertainment

(Source: Press Releases – Mumbai –

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