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Archive for July 23rd, 2007

special feature: From India to Europe… FestivalReport 2007 (part 1 and 2)

Posted by ElJay Arem (IMC OnAir) on July 23, 2007

Part 1 and 2 of FestivalReport2007 is presented under the topic „Alternation of Generations ? – Music conferences & competitions of procreation“. In part 1 „IMC OnAir“ lights up the current music scene in India. Part 2 gives a view of the new generation competitions and international festival scene…

d a t e s   o f   b r o a d c a s t i n g
part 1Monday, 30th July 2007 – 01:58 p.m. (MESTZ)
part 2Monday, 13th August 2007 – 01:00-01:58 p.m. (MESTZ)
broadcasting plan | streaming (Internet Radio & Mobile Radio) | podCast

IMC OnAir presents the two hours special show „From India to Europe – Festival Report 2007“. The programme attaches to the Festival Report 2006. Here some interesting and worth knowing details were introduced to history and the development of Indian music festivals, the so called Sangita Sammelana-s.

All broadcastings of the past you get access to by free PodCast for re-listening as MP3 independently from time and place (see Podcasting | News)…

The Sangita Sammelana-s enjoy internationally an increasing popularity. The origin hands back to the 18th century. Until today the Indian classical music of North and South India can retain it’s character as chamber music on the large stages in Kolkatta, New Dehli, Mumbai, Pune and Chennai.

Raga Jog, Raga Mishra Mand, Raga Tilak Kamod (old form: Kambodi or Kamodi), Raga Sohini, Raga Hamsadwani, Raga Mishra Khamaj, Thumri, Raga Bageshri, Rag Bhairavi, Dhrupad, Pakhawaj Solo (Paran), Thumri (Light Indian Classical Music), Misra Pilu – Jiya Mora Na Lage

Begum Parveen Sultana (Vocals), Rajan & Sajan Mishra (vocal brothers), Taalyogi Suresh Talwalkar (Tabla), Dr. Kamala Shankar (Shankar Guitar) & Rajeev Janardan (Sitar), Subhra Guha (Vocals), Hariprasad Chaurasia (Bansuri / Flute), Kumar Bose (Tabla), Shahid Parvez (Sitar / Tabla / Vocals), Shashank Subramanium (Bansuri / Flute), Sandeep Das (Tabla), Suchismita & Debopriya Chatterjee (Flute Sisters), Sukhvinder Singh (Tabla), Patri Satish Kumar (Mridangam), Bahauddin Dagar (Dhrupad / Rudra Veena), Ravishankar Upadhyay (Pakhawaj), Ikram Khan (Sarangi), Shishirchandra Bhatt (Harmonium), Kaushiki Chakrabarty (Vocals)

Savai Gandharva Music Festival (Pune), 13th ITC Sangeet Sammelan (Bangelore), MRI Music & Dance Festival 2005 / Annual Music & Drama Festival 2006 (Chennai), Saptak Festival (Ahmedabad, Gujarat), Darbar South Asian Music Festival (U.K.)

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Eros’ Bollywood channel on YouTube reaches 1 million views…

Posted by ElJay Arem (IMC OnAir) on July 23, 2007

MUMBAI: Eros International’s official Bollywood channel on YouTube has received over 1 million views and has been consistent in the top 20 ‘Partner Channels’ of YouTube, states an official release.

Mainstream channels such as the NBA, CBS, NBC and more are also a part of the top 20 partner channels. The channel can be accessed at

The Eros channel offers customers a wide range of premium content such as a ‘first-look’ at films, events and happenings from Bollywood such as the latest IIFA Awards, music videos, interviews, exclusive upcoming film trailers and much more.

This content is only available on Eros’ own portal prior to availability on any other online medium.

Eros International VP New Media Manu Kaushish said, “We are extremely pleased with the initial success of the channel; this has helped us validate the demand for our exclusive content library. Over the next few months, we will be launching our own ad supported platform and will be pioneering this model for the Indian movie industry.”

(21 July 2007 3:12 pm |’s News Headlines | Team)

Posted in Culture (news), Economics (news) | Leave a Comment »

C3 Ratings Better For Broadcast Than Cable…

Posted by ElJay Arem (IMC OnAir) on July 23, 2007

by Wayne Friedman, Friday, Jul 20, 2007 8:45 AM ET

BEVERLY HILLS, CALIF. — CBS says “broadcast networks will increase audience share at the expense of the cable networks” when it comes to the new world of commercial ratings and new digital platforms.

David Poltrack, chief research officer of CBS Corp. and president of CBS Vision, said in a presentation to the Television Critics Association summer tour here that the long-term implications of commercial ratings will help to lift broadcast networks beyond cable networks.

For instance, looking at commercial ratings plus seven days of DVR playback during May of this year, broadcast networks improved 13% among 25-54 viewers, versus program ratings of the same period. Cable networks gained 3%.

Across other metrics, it’s the same story.

For commercial ratings plus three days of DVR playback–so-called C3–among adult 25-54 viewers during the month of May, the broadcast networks lost 2% relative to their program ratings. This is in comparison to cable networks that lost 8%. Examining same-day live commercial ratings, the broadcast networks were down 6% versus cable networks that were down 10%.

Poltrack believes the DVR impact, as part of the commercial ratings, will also benefit broadcast–only losing 1% in C3 ratings versus program ratings. By contrast, cable will be down 8%.

Poltrack’s presentation, confirming other research findings, says the viewing of popular broadcast network shows will increase as DVR penetration increases.

In the second quarter of 2008–around the time of the next upfront advertising market–Poltrack estimates that DVR penetration will grow to 25% of U.S. TV households from 16% in the second quarter of 2007.

CBS notes that there is a slight decrease in ad recognition when it comes to viewing DVR commercials versus commercials that are seen in real time. Awareness of specific brands recall among DVR owners was 41% in playback versus 44% in real time.

In regard to commercial-skipping, CBS says 52% of the time DVR owners “sometimes notice ads,” 26% of the time they “rarely notice ads,” 15% of the time they “always notice ads,” and 7% of the time they “never notice ads.” CBS also disclosed that so-called engagement statistics–highly desired by TV marketers–is the highest of other networks and cable overall.

Among 18-49 viewers, from September 2006 to May 2007, per IAG Research, CBS scored a 76% program engagement score. ABC had 74%. CW, Fox and NBC each had 73%. Cable networks on average had a 59% number.

Even with the incursion of new digital platforms, CBS research said television “is likely to maintain its dominant cultural and marketing position in the 21st century.”

(07/23/07 – 06:23 | AdLinx | – MediaDailyNews)

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