DD to launch eight channels on mobile on 23 May …

Indiantelevision.com’s Digital Edge

Indiantelevision.com Team
(22 May 2007 5:15 pm)

NEW DELHI: For the first time in India, a pilot project for providing television on mobile phones is being launched by Doordarshan, although trial runs have been going on since February. Information and broadcasting minister Priyaranjan Dasmunsi will push the key to start the project tomorrow morning in the presence of Prasar Bharati CEO B S Lalli and other dignitaries. Lalli told indiantelevision.com that the pilot project is only aimed at reaching mobile phones within a radius of ten kilometer of the Doordarshan television tower on Parliament Street in New Delhi. After the launch of this service in Delhi, the system will be replicated in Mumbai, Kolkata, and Chennai.